Showing posts with label nike. Show all posts
Showing posts with label nike. Show all posts

Thursday, April 6, 2023

Matt Damon on the Air Movie and Story of Michael Jordan and Nike's Collaboration


Matt Damon on the movie AIR about the story of how Michael Jordan and Nike collaborated for what continues to be the greatest sports marketing deal in history.


In 2022, CNBC did a deep dive into the Air Jordan brand, which has generated billions for Nike.




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Podium is a venture fund across sports and entertainment, based in Silicon Valley.

Learn more at links.podium.vc

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Saturday, January 28, 2023

Think Different | Steve Jobs Masterclass on Marketing and Values


Marketing and Values
Steve Jobs, Apple Co-Founder
September 23, 1997


Steve Jobs returned to Apple and refocused the company's product line, distribution and supply chain, but most significantly, reshaped the marketing one of the world's most iconic brands. This excerpt is from an internal meeting at Apple from September 23, 1997, where he introduced the Think Different campaign.

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Podium is a venture fund across sports and entertainment, based in Silicon Valley.

Learn more at links.podium.vc

💌 newsletter | twitter | FB | linked-in | IG