Thursday, April 6, 2023

Matt Damon on the Air Movie and Story of Michael Jordan and Nike's Collaboration


Matt Damon on the movie AIR about the story of how Michael Jordan and Nike collaborated for what continues to be the greatest sports marketing deal in history.


In 2022, CNBC did a deep dive into the Air Jordan brand, which has generated billions for Nike.




- - -

Podium is a venture fund across sports and entertainment, based in Silicon Valley.

Learn more at links.podium.vc

💌 newsletter | twitter | FB | linked-in | IG

No comments:

Post a Comment